Diversity

Diversity can be defined in many ways, but the context that I am writing about is that of multi-culturalism. Many large companies here in the United States make it a big part of their hiring strategies. They like to call it workforce diversity. When I worked at IBM Rochester, I could tell that was something they wanted to achieve.

Diversity in the blog-o-sphere

As I turn the page over to the world of blogging, I have found it dominated by a mostly elite group. Most average joe blow bloggers cannot compete with the A-List bloggers out there in terms of popularity and readership.

According to a survey, conducted by the Pew Internet and American Life Project in November 2004 and as quoted by an article entitled "Blog reading explodes in America" on the BBC News website,

Blog creators were likely to be young, well-educated, net-savvy males with good incomes and college educations, the survey found. This was also true of the average blog reader, although the survey found there was a greater than average growth in blog readership among women and those in minorities.

This tells me that there is a trend towards more diversity in the blogosphere, but minorities and women are only standing on the sidelines, more as observers, rather than actual blog authors. I truly believe that this is an area that is about to change or is in need of change. I want to see more blogs from the African American perspective, the Asian perspective, the Hispanic perspective. Calling all blog authors out there! Can anyone hear me?